Exclusive: The NRA and its former PR firm Ackerman McQueen tried and failed to conduct settlement talks:
Attempted settlement talks between the National Rifle Association and its estranged PR firm have collapsed, raising the likelihood that controversies surrounding the gun-rights group will end up in a fiercely contested courtroom battle.Friday evening, both the NRA and its former PR firm, Ackerman McQueen, offered diverging accounts of how attempted out-of-court negotiations to resolve the costly legal battle brewing between the two organizations have broken down in recent months.
The NRA did not respond to a follow-up question seeking clarification about the"additional information" about Ackerman it is alleging came to light and scuttled settlement talks. A sign featuring the former President of the National Rifle Association Lt Col. Oliver L. North hangs outside of the Indiana Convention Center in downtown Indianapolis, Indiana, April 27,2019 during the 2019 National Rifle Association Annual Meetings. The NRA is engaged in costly lawsuits against its former PR firm, Ackerman McQueen, which allege that North participated in an attempted coup against NRA CEO Wayne LaPierre.
In its statement, Ackerman similarly relished the prospect of resolving the disputes before a judge and jury, suggesting that with the NRA's fiery comments on Friday, it was trying to conceal an underlying fear of courtroom litigation. The NRA is facing a series of costly, uphill legal battles related to the governance scandal that has shaken the group since its annual meeting in April. After the ouster of its then-president, Lt. Col. Oliver North, the numerous scandals once confined to organization insiders spilled out into the open, revealing tense disputes between leadership and a rogue faction of NRA board members and associates who had been pushing for reform.
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