Company will spotlight titanium iPhone 15 Pro and cameras, switch to USB-C chargers and faster smartwatches.
The event, dubbed “Wonderlust,” won’t introduce a flashy new product category — like the Vision Pro headset unveiling in June — but the combination of the iPhone, Apple Watch and AirPods remains the core of the company’s ecosystem. Together, those products bring in roughly 60% of overall revenue, excluding the money generated by accompanying digital services like Apple Music.
The iPhone 15 and 15 Plus will continue to use 6.1-inch and 6.7-inch displays, but the screens on the iPhone 15 Pro and Pro Max will appear ever so slightly larger. The look is part of a noteworthy change to the pro models: Borders around the screen will be about one-third thinner. To create the slimmer bezels, Apple is using a new manufacturing process called LIPO, or low-injection pressure overmolding.
The regular iPhone models will get a significant camera improvement, moving from a 12-megapixel main camera sensor to a 48-megapixel version. That matches the resolution of the main camera on last year’s iPhone 14 Pro. The Pro phones will replace the ring/mute switch for the first time since the feature launched with the original iPhone in 2007. The switch is becoming an “Action Button” that can be customized to handle a variety of functions, including silencing the phone, turning on a Focus mode, opening the flashlight, launching the camera, starting a voice recording, opening Siri shortcuts, pulling up the digital magnifying glass and opening accessibility settings.
The big focus for the Apple Watch this year will be performance, with the company planning to heavily tout major gains in processing speed. The watches will get their first new chip since the Series 6 got a processor jump in 2020.
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