Eric LeGrand teamed up with Conor McGregor's Proper No. Twelve business partner to launch a brand new Kentucky Bourbon, Eric LeGrand Whiskey! A portion of the proceeds will go towards finding a cure for spinal cord injuries.
"A lot of times people see someone in a wheelchair with a disability, they think they can't enjoy alcohol and other things, and I'm like that's totally not true, and I wanted to end that stigma.", paralyzed during a college football game in 2010, turned motivational speaker/kick-ass businessman telling"I wanted to create a brand of something that represents me, which I feel like whiskey is the perfect thing that represents me," Eric said, adding ...
Celebrities have been slapping their names on alcohol for years, but that's not the case with Eric -- he was very involved in the process, all the way through. LeGrand hooked up with business partner Brian Axelrod , found a distillery in Kentucky, and they made Bourbon! "I'm thinking this is about to taste like rubbing alcohol, it's gonna be terrible. I took a sip and I'm like hold up, let me get a little bit more. I took another sample and I'm like whoa," Eric said, describing his first time tasting the product.And, if drinking good bourbon wasn't enough reason, Eric's also raising money for charity.
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