Enchanted Kingdom (EK), the first and only world class theme park in the Philippines, marks its 28th year of creating and providing magical experiences and memories that last a lifetime for the Filipino on Oct. 19, 2023 in Santa Rosa, Laguna
Provides educational entertainment to guests of all ages, especially studentsProviding magical experiences and memories that last a lifetime, Enchanted Kingdom celebrates its 28th year of last Oct. 19, 2023 in Santa Rosa, Laguna.The theme park opened its gate to the public in 1995 and started with seven meticulously themed zones interspersed with food, merchandise outlets, kiosks, and various skill games.
“Why invest in tourism, specifically a theme or amusement park? Because there were no honest to goodness theme parks in the country at the time that we started planning. There were none of the scale, magnitude and qualities similar to theme parks like Knott’s Berry Farm & Disneyland in California,” Mr. Mamon explained.
When the construction was implemented from 1992 to 1995, theme or amusement parks were not in the Investment Priorities Plan of the Board of Investments and the government. Mr. Mamon said that the enactment of Republic Act No. 9593, or “The Tourism Act of 2009,” gave EK a ray of hope for their future development plans as “theme parks” were then specifically included as a tourism enterprise.
After TIEZA granted EK the seal of approval in 2020, the pandemic occurred. Still, EK bravely proceeded with the delivery and installation of their latest ride attraction, working collaboratively with TIEZA, all during the early lockdown phase of the pandemic.As the impact of the pandemic eased by 2022, the tourism sector slowly recovered and regained its vibrancy. In fact, EK was cited by the government of Laguna for generating the highest number of same day visitors in 2022.
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