Elon Musk tells Twitter users to 'press the heart' in an apparent bid to boost ad engagement
reported that about half of Twitter's top 1,000 advertisers in September were no longer spending on the platform in the first weeks of this year, citing data from digital marketing analysis firm Pathmatics.Platformer"This is ridiculous," Musk told staff, according to Platformer, which cited multiple sources with direct knowledge of the meeting."I have more than 100 million followers, and I'm only getting tens of thousands of impressions.
Twitter didn't immediately respond to Insider's request for comment made outside normal working hours.Subscribe to push notifications
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