Netflix has been cracking down on account-sharing, and now Disney is likely to follow suit.
““We are actively exploring ways to address account sharing and the best options for paying subscribers to share their accounts with friends and family.””Netflix Inc. NFLX, -2.14% has been cracking down on account-sharing, and now Walt Disney Co. DIS, -0.73% is likely to follow suit.
“Later this year, we will begin to update our subscriber agreements with additional terms on our sharing policies, and we will roll out tactics to drive monetization sometime in 2024,” he said, according to a transcript provided by AlphaSense/Sentieo.Whereas Netflix suggested that it could be housing 100 million global account borrowers, Iger declined to put a number on Disney’s own base of password sharers, “except to say that it’s significant.
Read: The long-simmering rumor of Apple buying Disney is resurfacing as Bob Iger looks to sell assets “It’s possible that we won’t be complete or the work will not be completed within the calendar year, but we certainly have established this as a real priority, and we actually think that there’s an opportunity here to help us grow our business,” Iger continued.
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