'Tate’s incendiary videos, which include quotes about women being property of men, have been viewed more than 11.6 billion times on TikTok.' ThoughtLeaders
But the spectacular Twitter exchange and the dramatic events that took place after it should be immortalized as additional proof of the link between toxic masculinity, expressed through misogynistic hate speech, and violence against women.It all started with Tate taunting Thunberg on Twitter, bragging about his car collection and referencing a speech Thunberg made at a previous COP climate conference.
Thunberg’s reply set the internet ablaze and was shared more than 300,000 times in a matter of hours.Beyond a British professional kickboxer and self-proclaimed misogynist being cut down to size by a teenager nearly half his age, why is this relevant? With help from copycat accounts on TikTok, Tate’s followers are told to flood social media with his most controversial videos to ramp up views and engagement. have documented all of this as a coordinated and blatant attempt to game TikTok’s algorithm and artificially boost Tate’s content. In less than three months, Tate’s strategy roped in more than 127,000 members – mostly men and boys from the UK and the US – who pay £39/$49.
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