The designers who styled the double-Emmy nominee break down the subtext they added to the actress’ complex young characters.
“She’s trying to figure out how she wants to be seen and how to get respect,” three-time nominee Bivens says of Cassie. “A lot of that has to do with how she feels about her family, her father leaving and her body.”
Euphoria costume designer Heidi Bivens says Cassie’s clothes are “not necessarily the outfits your average person would wear to school.”‘ Olivia brings her less-affluent friend, Paula , along on vacation with her family, headed by her media mogul mother . “Everything that they wear is a bit of a mashup, which is how Gen Z is with clothes. The cool ones, anyway,” says first-time nominee Bovaird.
Representing some of this cohort’s socially conscious shopping and aversion to fast fashion, Bovaird infused secondhand pieces into Olivia’s wardrobe. In “mean girl” mode, while emotionally terrorizing millennial writer Rachel , Olivia wears a high school uniform-referential vintage swim ensemble: a striped tank and skater-skirt set.
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