If you see an iPad at checkout, you can bet you'll be asked if you'd like to leave a tip. But should you tip if you're standing at self-checkout?
If you see an iPad at checkout, you can bet you'll be asked if you'd like to leave a tip.
Most Americans are familiar with inflation and wage stagnation cutting into their household budgets. But another kind of inflation - so-called "tipflation" - is sparking a new debate when it comes to both spending money as consumers and earning money as tipped laborers.
Transactions where an employee is present but seemingly does little to assist a customer brings with it even higher pressure to tip - especially with the screen visible to the employee and anyone else nearby. According to aby gambling industry news site PlayUSA, "more than 1 in 2 had given a few extra bucks when an iPad asked them to, and 54% feel pressured to tip when the employee turns the iPad away.
Although tipping screens predate the COVID-19 pandemic, experts have noted the "acceleration" of such prompts in its aftermath. William Michael Lynn, Cornell University professor of consumer behavior,that consumers became more generous with tips during the pandemic to show their support for affected businesses and employees, with genuine feelings of sympathy for those who worked jobs with a higher risk of contracting the virus.
The near-ubiquitous adoption of digital payment systems has also made it easy for any kind of business to add a tip request screen during checkout. 45% of respondents to the PlayUSA survey said they "feel like they've been tipping more over the past few years because more businesses are asking during checkout."These businesses "are taking advantage of an opportunity," said Lynn.
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