Our latimessports team is in Las Vegas covering the Canelo v. Jacobs fight and the Cinco de Mayo fanfare surrounding the match. if you're in Vegas too, you can meet them tonight for a live recording of our podcast 'Arrive Early, Leave Late'
Every Cinco de Mayo weekend since has featured a big-time fight, usually held in Vegas. Four of the first six years featured De La Hoya. When he retired, Floyd Mayweather and Manny Pacquiao took over, and Canelo Alvarez, who faces Daniel Jacobs on Saturday at T-Mobile Arena in Las Vegas, has continued the tradition most recently.
The annual tradition was in jeopardy last year, when the much-anticipated rematch between Alvarez and Gennady Golovkin was called off 2½ weeks before it was scheduled to take place on May 5 when Alvarez was suspended by the Nevada Athletic Commission for doping violations. Golovkin’s promoter Tom Loeffler scrambled to make sure the tradition didn’t stop.
Outside of the Golovkin-Martirosyan fight last year and De La Hoya’s fight against Steve Forbes in 2008, which were both held in Carson, Cinco de Mayo weekend is one that sports fans — especially in Las Vegas — circle on their calendars, along with the first round of the NCAA tournament and the Super Bowl.
The highest-grossing boxing pay-per-views over the past 15 years have taken place during Cinco de Mayo weekend or Mexican Independence Day weekend. It’s another trend that began with Chavez, grew with De La Hoya, was taken over by Mayweather and now belongs to Alvarez.
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