Four years after criticisms over his Latino outreach effort, Biden has elevated the White House's top Latina to his campaign manager. Will it be enough?
"Voters were sending a wake-up call," Clarissa Martinez, the vice president of UnidosUS' Latino Vote Initiative, toldIn Las Vegas in October 2020, Latino supporters attended a Biden/Harris Nevada Hispanic Legislative Caucus, and supporters on horseback rallied at the Walnut Community Center's early voting location.In recent years, the Latino electorate has become one of the most important voting groups for politicians.
"Latinos are going to flex their political muscles, and it's not a for-sure thing for either party," Lydia Guzmán, the director of advocacy and civic engagement at Chicanos Por La Causa, toldMany see Biden's decision to tap Chávez Rodriguez as a signal that the president is seriously thinking about where he fell short in 2020.
"Julie took the Latino vote very seriously," said Barreto, a political consultant and president of BSP Research."It was not an afterthought. It was at the forefront of everything she was doing in 2020."
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