Burger King pulled a promotional video in New Zealand showing customers trying to eat burgers with chopsticks after it sparked an outcry in China and demands for an apology from the U.S. fast food chain.
The video posted on a franchisee's Instagram account showed Westerners with an oversized chopstick in each hand struggling to eat the company's new"Vietnamese Sweet Chilli Tendercrisp Burger."
"The ad in question is insensitive and does not reflect our brand values regarding diversity and inclusion," Burger King said in a statement to Reuters.
Indonesia Berita Terbaru, Indonesia Berita utama
Similar News:Anda juga dapat membaca berita serupa dengan ini yang kami kumpulkan dari sumber berita lain.
Burger King pulls New Zealand chopsticks ad after outcry in ChinaBurger King pulled a promotional video in New Zealand showing customers trying t...
Baca lebih lajut »
Burger King in New Zealand removes 'ignorant' chopsticks adBurger King in New Zealand has removed an advertisement showing diners eating burgers with oversized chopsticks after a social media backlash.
Baca lebih lajut »
Whopper Of A Turnaround: At Burger King, The 3G Capital Model Actually WorkedTo fix Burger King, Daniel Schwartz, 38, turned to 3G Capital’s standard recipe for comebacks: cut costs, incentivize management—and stay hungry for acquisitions. This time it worked.
Baca lebih lajut »
Whopper Of A Turnaround: At Burger King, The 3G Capital Model Actually WorkedTo fix Burger King, Daniel Schwartz, 38, turned to 3G Capital’s standard recipe for comebacks: cut costs, incentivize management—and stay hungry for acquisitions. This time it worked.
Baca lebih lajut »
Whopper Of A Turnaround: At Burger King, The 3G Capital Model Actually WorkedTo fix Burger King, Daniel Schwartz turned to 3G Capital’s standard recipe for comebacks: cut costs, incentivize management—and stay hungry for acquisitions. This time it worked by chloesorvino
Baca lebih lajut »
Nestle goes vegan with meat-free burger rangeNestle is looking to take a bite of the fast-growing vegan foods market with a r...
Baca lebih lajut »
Burger King’s chopsticks ad is just the latest example of branding gone wrongThe fast-food chain debuted an ad showing customers eating its Vietnamese-style burger with chopsticks. Customers blasted it as culturally insensitive.
Baca lebih lajut »