Bud Light revenue drops as boycott continues, but Houston's numbers are still going strong

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Bud Light revenue drops as boycott continues, but Houston's numbers are still going strong
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Conservative social media users are boycotting Bud Light after hiring transgender rights...

Sales dropped by 23.6 percent, totaling a $22,539,581 loss.

“There are only three markets that are showing positive trends of Bud Light across the entire U.S.: Des Moines, Iowa; Las Vegas, Nevada; and Houston,” said Bump Williams, 68, owner of Connecticut-based Bump Williams Consulting, who work with the beverage alcohol industry. “There’s only three markets across the country that show positive change and Houston has one of the strongest trends for Bud Light.

Bud Light sales in Texas convenience stores have seen no change in the past year, with a loss of $288,923, similar to the year prior. “During the pandemic, it was the beer distributor network that made sure the shelves were loaded with beer so people can go home and enjoy a beverage of choice,” Williams said. “Let’s not walk away from a company that people admired and respected and enjoyed their beverages because of one promotional activity that they did for Dylan Mulvaney. Don’t do it, be forgiving.

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