The Bud Light marketing executive who sought to update the beer's 'fratty' image has reportedly taken a leave of absence following boycotts and outrage over the brand's partnership with a transgender influencer.
Conservative commentators cracked open a celebratory brew, figuratively speaking, upon hearing the news.
Former Fox News Channel anchor Megyn Kelly, who now hosts a Spotify podcast, tweeted: “Bud Light waves the white flag, ousting disastrous VP of Mktg, weeks after destroying its own brand by going woke on gender. Let that be a lesson to other corporations. We’ve HAD IT.” Critics launched boycotts of the brand, stoked by an April 3 video posted by Kid Rock showing him shooting cases of Bud Light with a rifle.
Dylan Mulvaney, who has 10.8 million followers on TikTok, also posted a video in a bubble bath drinking Bud Light. The custom cans were made for the social-media influencer and not offered for retail sale.
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