'He's really putting his thumb on the scales for ad buying. It's incredible to have one campaign have that much impact,' Sheila Krumholz of the Center for Responsive Politics said.
Democratic presidential candidate, former New York City mayor Mike Bloomberg makes a stop at one of his campaign offices in the Little Havana neighborhood on March 3, 2020, in Miami, Florida. Bloomberg continues to campaign as voters cast their ballots in 14 states and American Samoa on what is known as Super Tuesday.
About $44 million of that was spent in five states—Texas, Alabama, North Carolina, Vermont and Virginia—that were dominated by his opponents. He spent the most in powerhouses California and Texas, more than half of his overall Super Tuesday budget. As the vote totals were still being reported, it became clear Bloomberg would finish with only a small fraction of the 1,357 delegates awarded on Tuesday across 14 states and American Samoa, the only jurisdiction where he pulled off a win.
For example, FiveThirtyEight estimates that Bloomberg spent $407 million on television advertisements across the country, which is around $250 million more than was spent by the next-highest ad buyer, billionaire Tom Steyer, who bowed out of the race days ago.
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