Binance to focus on crypto payments with new subsidiary Bifinity

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Binance to focus on crypto payments with new subsidiary Bifinity
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Crypto payments take a leap forward as binance launches its own payment provider bifinity. (Reporting via coindanslecoin)

As part of its initial push to bridge the gap between the crypto industry and traditional finance, Bifinity has partnered with several crypto firms, including Eqonex, a Nasdaq-listed digital asset investment firm.a strategic partnership with Eqonex to provide a $36 million convertible loan to jointly expand the companies' products, including Eqonex’s crypto custody solution Digivault, according to a separate announcement by Eqonex.

Apart from Eqonex, Bifinity will partner with major crypto wallet providers and blockchain platforms, including Safepal and Ziliqa, to offer fiat on- and off-ramp solutions to their clients. Additionally, Bifinity is partnering with specialized payments platform Paysafe and global payments processor Checkout.com.Bifinity president Helen Hai said that the demand to provide new fiat-to-crypto on-ramps has been rising as the “crypto and the Web3 economy continue to grow.

Hai has held multiple positions at Binance so far, including Binance’s head of the nonfungible token and fan token division as well as head of the global fiat exchange. At the time of writing, her LinkedIn profile also

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