The Biden campaign will unveil two new political ads on Fox before and during Wednesday night’s debate, contrasting the president’s record with Trump and the GOP.
the picket line of strikers from the United Auto Workers. The ad, titled “Delivers,” will air ahead of the debate on Fox Business.
It continues: “Joe Biden said he’d stand up for workers and he’s delivering. Passing laws that are increasing wages and creating good-paying jobs. Manufacturing is coming back to Michigan because Joe Biden doesn’t just talk, he delivers.” According to a senior Biden campaign official, Team Biden’s paid media strategy is to deploy the two direct contrast ads to an audience of swing voters in key battleground states—or at least those who are on the fence about the crop of GOP candidates.
The campaign is also looking to court Hispanic and African-American voters, a key Democratic voting bloc in what is anticipated to be an extremely tight 2024 election. With targeted buys in swing states, as well as Florida,this is “the largest and earliest buy a re-election campaign has ever placed in Hispanic and African American media outlets.”
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