Best fashion boutiques in China — seven shops in Beijing, Shanghai, Chengdu, Hangzhou and Shenzhen have made their marks on the local retail scene, with the masterminds behind them each presenting a unique point of view.
shop-in-shop designed by Glenn Sestig, a close collaborator of the Prada co-creative director, also takes up a prominent section of the store.“Some brands may look different in comparison to when they’re shown in other shops, perhaps a little more conceptual,” says, managing director of Asia at Tomorrow Group, who is leading the Machine-A local operation from Shanghai. “We try to create our fashion language in some way, to create a community that goes beyond the social demographic profile.
“Engagement is the word Stavros is always using,” Pungetti adds. “Engagement in terms of cultural attitudes and behavior. We think in English, but we speak Chinese.”LMDS, short for Le Monde de SHC, launched four years ago as a small designer boutique in a quiet part of downtown Shanghai. Stocked with fashion, lifestyle items, books and magazines, the store became a curated space that reflected the founder‘s personal taste and lifestyle obsessions. The shop was somewhat of a replica of his home, reflecting East meets West aesthetics.
By staying faithful to his world view, Young, a veteran GQ editor and boutique PR agency executive, has built a sophisticated “fashion playground” for the fashionable affluents in the city. The store has since expanded to three floors of the building and a café. “LMDS welcomes all sorts of fashion lovers. Because our shop is at an unconventional retail location, guests need to seek us out, but that’s a good filter to have,” Young says. “Many of our customers are fashion industry insiders or VIC customers at luxury brands. They come in hopes of finding designer pieces that are different, tasteful and of good quality.
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