Israeli officials have slammed Ben & Jerry’s decision to stop selling ice cream in the Israeli-occupied Palestinian territory, accusing it of branding itself as anti-Israeli.
The movement says it aims to economically and politically pressure Israel to comply with international law and works to end international support for Israel's oppression of the Palestinians.
It is not the first time a company has tried to stop doing business in the occupied territories. In 2018, Airbnb announced that it would stop advertising properties in Israeli settlements. Several months later, after coming under harsh criticism from Israel and a federalDownload theIt remains unclear whether Israeli pressure will yield the same result with Ben & Jerry's.
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