BBC Studios has expanded its drama deal with Chinese online video giant Youku, owned by Alibaba. Details:
"The content produced and distributed by BBC Studios has always been the unrivaled representative of British creativity," said Xie Ying, Youku TV series center gm. "We are delighted to introduce these distinctive series to the Chinese market through our ongoing collaboration. Our ambition is to be the number one platform for British drama, and we are committed to delivering the freshest content to Chinese users.
The dramas in this new deal are expected to launch on YouKu from February 2020. The award-winning dark comic tale,"It is great to see our relationship with Youku going from strength to strength with this agreement to show more quality British contemporary and classic drama in China," Phil Hardman, senior vp commercial operations and strategy, Asia at BBC Studios.
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