Balenciaga suing production company for $25 million over controversial campaign

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Balenciaga suing production company for $25 million over controversial campaign
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Luxury fashion house Balenciaga is suing the production company behind its Spring 2023 ad campaign after paperwork about a Supreme Court ruling on child pornography was identified in one of the images.

involving children, initiated the lawsuit Friday in the New York State Supreme Court. Balenciaga is seeking at least $25 million in damages from production company North Six, Inc., set designer Nicholas Des Jardins and his company

In its statement to CNN, Balenciaga said"all the items included in this shooting were provided by third parties that confirmed in writing that these props were fake office documents. They turned out to be real legal papers most likely coming from the filming of a television drama." "Moreover, representatives from Balenciaga were present at the shoot, overseeing it and handling papers and props," Brankov's statement continued,"and Des Jardins as a set designer was not responsible for image selection from the shoot."

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