The city's inaugural Michelin guide will be announced at a ceremony on October 24.
Michelin is in its expansion era. The guide is moving beyond coastal dining hubs like New York and California, into markets like Florida, Colorado, and, as of this evening, Georgia. At an inaugural Michelin ceremony later today, Atlanta will become the latest city with a Michelin guide. In Atlanta, chefs largely reacted positively to news of Michelin’s arrival.
Critics across the country have questioned the financial motives underlying Michelin’s expansion strategy; the organization has said that tourism money merely offsets costs, but it also appears to inform where the guide decides to land next. This tension came to a head in the lead-up to Colorado’s Michelin debut in September, when chefs from Aurora and Colorado Springs publicly expressed disappointment at their cities’ exclusion from the guide.
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