Apple needs the Chinese consumer even more than Chinese factories

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Apple needs the Chinese consumer even more than Chinese factories
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Apple desperately needs the Chinese consumer, so it'll continue to be cozy with the Chinese government

after the Trump administration accused the company of spying, restricting access to American-made chips. Subsequently, Huawei saw its phone shipments drop by 40% in the fourth quarter of last year.

With Huawei's decline, consumers looking for a $1,000 premium smartphone have no choice but to buy an iPhone. Other brands in China have had a hard time breaking into the premium market. Popal said Huawei was the first Chinese brand to shake off the perception that Chinese phones were cheap. She noted that brands like Oppo and Xiaomi found more success catering to a more middle-class market. IDC said Apple now ranks fourth in terms of market volume in China behind Vivo, Oppo, and Honor.What is not clear is how much China's consumer market values Apple.

region of China, where the government is accused of having forced labor camps for Uyghurs, a Chinese Muslim ethnic group. In 2021, when the government responded to Western sanctions with its own, Chinese citizens behind the act called for a boycott of the foreign brands who negatively commented on the country's affairs.Apple is eager to avoid that fate. Tim Cook has criticized companies like Meta and Google for collecting information on their users."This is surveillance," he said at a privacy conference in Brussels."This should make us very uncomfortable. It should unsettle us.

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