Apple has one simple reason why it won't allow Twitter to re-brand as 'X' in the App Store

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Apple has one simple reason why it won't allow Twitter to re-brand as 'X' in the App Store
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Apple will not allow Elon Musk to re-brand Twitter as 'X' on the App Store for one simple reason.

. Again, while iOS apps can contain as many as 30 characters, they must have at least two. The App Store listing does have some contradictions. For example, it does say that"The X app is the trusted digital town square for everyone." But as we said, the listing still calls the app Twitter. And under the What's New section of the listing it says,"We made improvements and squashed bugs so Twitter is even better for you.

Eventually, we would expect to see Apple will give in and both major app storefronts will list the app as"X." But until that happens, some have suggested that the iOS listing use a space either before or after the"X" as a workaround. Musk should have made sure that all possible issues were taken care of before he announced the re-branding. In some markets, the X.com website has been blocked as it has been mistaken for an X-rated porn site. But alas, shooting from the hip seems to be what Musk does best.

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