Analysis: What if the problem with Ron DeSantis’s campaign is that it exists? New reporting adds an intriguing context for the stumbles of the DeSantis campaign.
, does suggest that the presidential campaign of Florida Gov. Ron DeSantis is challenged not only by the limitations of its candidate but also by strains between the campaign and Never Back Down, the PAC that’s trying to get DeSantis to the nomination.
There exists, Politico’s Playbook team writes, a “fundamental disagreement over who should truly be in charge: the nominal campaign, which is under the direct control of the candidate and his closest advisers, or the super PAC, which can accept massive checks from wealthy donors but is barred from coordinating with DeSantis or the campaign.”The PAC has spent a lot on ads and a robust field program — the term of art for that door-knocking, etc.
Such a division of labor has some drawbacks, including that campaigns have spending advantages that super PACs lack. It’s also probably the case that candidates generally want to control their own destinies, particularly those, like DeSantis, who have run large efforts before. Of course, that DeSantis has less money to spend — and seems to have spent it quickly — doesn’t give him many options.
“It’s clear that NBD is going to be taking on a bigger role given the publicly available finances, and they are busy making ads and building the Iowa bus tour this week,” someone close to the PAC told Politico.A lot of what DeSantis has spent was on media buys and mailings, rather than staff costs or travel. About 18 percent of his campaign’s non-media spending was for staff in the second quarter of the year, compared with 28 percent of former South Carolina governor Nikki Haley’s.
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