Almost two-thirds of American consumers have at least one unspent gift card tucked away in a drawer, pocket, wallet or purse. And at least half of those consumers lose a gift card before they use it, according to a new report
Such is the sad fate of gift cards – millions of which go unused each year and have a collective value estimated to be in the billions of dollars. from Credit Summit, an online provider of financial advisory services. The report said there is as much as $21 billion of unspent money tied up in unused and lost gift cards. Of those surveyed, a majority of respondents said their unredeemed cards were worth $200 or less.
According to a July 2022 survey of 2,372 US adults conducted by CreditCards.com, 47% of respondents said they have at least one unused gift card voucher or store credit. So why aren’t we using up what people have taken the trouble to give us? “Inertia is a big factor,” said Rossman. “Sometimes the gift card is for a store that you don’t particularly like or it’s not convenient to go there.” Still, ignoring the gift of free money is unwise, he said.
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