A global marketing blitz has generated massive buzz around the “Barbie” movie.
AMC Entertainment Holdings Inc. CEO Adam Aron says that advance ticket sales have been robust for “Barbie” and “Oppenheimer,” two of the year’s most eagerly anticipated movies.
Related:... AMC Entertainment Holdings Inc. CEO Adam Aron says that advance ticket sales have been robust for “Barbie” and “Oppenheimer,” two of the year’s most eagerly anticipated movies. On Wednesday, Aron also tweeted that it has ordered 25,000 pink Barbie toy corvettes, which are being sold at AMC AMC theaters.
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Barbenheimer Proves Counterprogramming is Back, But Who’s the Real Winner?As Barbenheimer weekend approaches, roryhasopinions argues that counterprogramming is back in a big way. He looks at the technique's recent disappearance, regressive politics, and meme-laden return:
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