Did you buy anything during Amazon's 'Prime Early Access Sale' earlier this week? If not, you're far from alone — data shows the discount event failed to attract as many shoppers as the July Prime Day But Amazon may still have accomplished its goal
Amazon's 48-hour"Prime Early Access Sale" ran through Wednesday.
Data from third-party analysts shows the discount event failed to attract as many shoppers as Amazon's Prime Day in July. But one analyst suggested it accomplished what Amazon set out to do, which is reduce a glut of product in its warehouses. shoppers appear to have shrugged off promotions for discounted phone chargers and air fryers during this week's Prime Day-like sales bonanza.ran through Wednesday. For Amazon, the event tested how members of its Prime subscription program would respond to two major discount events in the same year, after the company's main Prime Day sale in July.that tens of millions of Prime members ordered more than 100 million items from third-party vendors.
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