Amazon — one of the lone holdouts to in-content advertising — will include ads in movies and shows on Prime Video starting in early 2024, unless you wan to pay.
Amazon today announced that it’ll include “limited advertisements” in movies and shows starting in early 2024 in the U.S., U.K., Germany, and Canada. Australia, France, Italy, Mexico, and Spain will follow later in the year.
If you don’t want to see that advertising, you’ll be able to get rid of them for an extra $3 a month, provided that you already are an Amazon Prime member. you’d see per hour or half-hour, or how often they might appear in movies. Advertising isn’t entirely new to Amazon Prime Video. You currently will see ads in its Thursday Night Football streams, just as you would in any other NFL game. And Amazon says you’ll continue to see ads in live events.
Amazon didn’t give a specific reason for adding advertising, but it did say that it’s being implemented “to continue investing in compelling content and keep increasing that investment over a long period of time.”Editors' Recommendations
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