IN an effort to promote the sustainability and inclusiveness of the Asian Games and the Asian Para Games in Hangzhou,
Alibaba Cloud, the digital technology and intelligence backbone of Alibaba Group, has launched a sustainability web to drive low-carbon behavior, as well as a virtual sign language interpreter to ensure individuals with hearing impairments could better participate in the Games.
Alibaba Cloud’s virtual avatar supports two-way translation between sign language and Chinese spoken language. “Alibaba Cloud has proven expertise in supporting organizations and sports events’ sustainability initiatives with digital technology. Through the innovative sustainable lifestyle web application, we want to encourage participants of the Asian Games to be more sustainable by recording their daily eco-friendly choices and helping them see the tangible impact of their choices,” said William Xiong, Vice President of Alibaba Cloud Intelligence and General Manager of Enterprise Service Cloud.
To encourage a wider scale participation, Alibaba Cloud has partnered with 10 companies and brands, spanning across retail, transport to banking, to go sustainable inside the Asian Games villages. Its sustainability platform Energy Expert provided carbon footprint measurement, carbon neutrality calculation and certification services for the pin exchange center and low-carbon stores with energy-saving installations in one of the Asian Games villages.
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