Aimi adds interactivity to its AI music platform | Engadget

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Aimi adds interactivity to its AI music platform | Engadget
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Aimi's mobile app lets you remix its endless AI-generated beats

As a listener, you could just open one of the experiences, tap play and go about your business. The idea being that if what the app serves you up isn’t quite what you wanted, you can mash the shuffle button and it’ll reconfigure the track with new sounds and energy. Or maybe you liked it, so there’s a thumbs-up option to tell it “more of this please.” That’s the most basic use case, which is also the extent of the free tier – but you can take it a few steps further with a subscription.

If you swipe left one more time, you’ll find a selection of sliders which can vary from experience to experience, but tend to include “Intensity,” “Progression,” “Vocals” and “Texture.” It’s here that you can tell the app to do things like add a little intensity, mix things up more often or deliver more/less vocals. The changes are usually quite subtle - it’s more re-adjusting than remixing. These settings are remembered, too, so the next time you fire up that experience it’ll be to your taste.

According to the company, the musical loops in Aimi are created by a pool of over 150 artists including some big names like Carl Cox. Once the loops are fed into the platform, AI takes over to match the pitch, BPM and general vibe. Theoretically, you have an endless radio station of music you can interact with, and the library is set to keep growing over time. Let’s hope that includes some other genres.

I’m uncertain if this will appeal to users that use something like Note by Ableton or Maschine by Native Instruments. The actual amount of impact you can have on the music in Aimi is very limited as your effectively just giving nudges to the AI rather than being directly hands on.

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