8 Reasons Red Lobster's Seafood Is So Cheap—Including Lots of Frozen Shortcuts

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8 Reasons Red Lobster's Seafood Is So Cheap—Including Lots of Frozen Shortcuts
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It’s all about the bulk.

, Red Lobster can keep its menu prices so low because it sources a gargantuan amount of seafood at a time. By placing huge orders for seafood that will be distributed among 700-plus Red Lobster locations, the chain can command bargain prices from sellers and it passes the savings on to the customers.Courtesy of Red Lobsteras much as possible, prepping and cooking as few items as possible from scratch.

:"All Red Lobster locations offer To Go, which depending on location includes pickup, curbside pickup, delivery, and catering." By leaning into this business model, the chain has kept profits up and prices down.Red Lobster is owned by Golden Gate Capital, a massive U.S.

. With these heavily moneyed concerns backing the restaurant, Red Lobster can keep prices low and keep foot traffic moving.

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