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A total of 195 shelf keeping units or product variants of Noche Buena products have raised prices with almost half increased their prices by more than 10 percent and the rest with minimal hikes of one to 10 percent on higher cost of imported and local materials, packaging and overhead costs.
A total of 51 SKUs have increased prices by six to ten percent while the remaining 50 SKUs effected one to five percent price hike. DTI further explained that Noche Buena products are not categorized as basic necessities and prime commodities under Republic Act No. 7581, as amended by RA 10623 and therefore not regulated by the agency.
To date, the Consumer Protection and Advocacy Bureau of DTI has received notices of adjustments for a total of 55 SKUs , or 25 percent of the 218 SKUs from 15 manufacturers due to high cost of imported and local materials, packaging manufacturers and overhead charges.
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