The trend even extends to royalty!
, the endless stream of premieres, parties, and awards shows means countless looks being created and subsequently flown around the world to meet the demand. As such, eco-conscious stars have been searching for ways to balance their real-world concerns with the fantasy of the red carpet.
In the past, stars were expected to wear a new look during every appearance, but lately, forward-thinking performers have been challenging those norms. Tiffany Haddish famously wore the Alexander McQueen gown she purchased for the premiere of her 2017 filmfive times before retiring it—a move that resulted in headlines and punchlines when she poked fun at herself on.
And Haddish is not alone. Lately, the most stylish people in the world have been rewearing beloved pieces on and off the red carpet. When Kim Kardashian West found a pair of vintage Gucci python pants from Tom Ford’s spring/summer 2000 collection, she made sure she got the most of her purchase. The reality star has worn the pair on at least four separate occasions, pairing them with everything from a Roberto Cavalli bodysuit to a borrowed-from-the-boys Dior Men’s overcoat.
The trend even extends to royalty. In a bid to be relatable—or perhaps just thrifty—Kate Middleton, Queen Letizia, and Meghan Markle regularly rewear their designer fare. By now, you can expect to see each of those Sarah Burton–designed gowns on Middleton at least twice; same goes for her Catherine Walker suits. Keira Knightley has repurposed her flirty Chanel wedding dress multiple times, adding sleeves or throwing it under a blazer depending on her mood.
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